Traffic → Leads → Sales Calculator

See roughly how many leads and sales your website traffic can bring in each month, or work backward from a sales goal to the traffic you need.

Your traffic

Website visitors per month

Find this in Shopify under Analytics → Sessions.

Sales you want per month

Your conversion rates

Business type

Presets are rough starting points. Your own numbers will always be more accurate.

Visitors who become leads

Leads who buy

A lead is anyone who shares their contact details: an email signup, a quote request, a booked call.

Sales & costs

Average sale amount

Profit margin on each sale

Ad cost per visitor

Currency

Use 0 for ad cost if your traffic comes free from SEO, social media or word of mouth.

Estimated sales per month

About $0 a year

0Visitors

4% become leads

0Leads

20% buy

0Sales

$0Ad spend per month

$0Cost per lead

$0Cost per sale

$0Profit after ads

Estimates only. Real results change month to month with seasons, offers and where your traffic comes from.

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