WHERE TO SELL — PRODUCTS, SERVICES & INCOME STREAMS

🛍️  Explore different ways to make money online and discover platforms where you can sell physical products, digital products, services, memberships, courses, creative work and more.

📦 PHYSICAL PRODUCTS

Sell handmade goods, jewelry, clothing, accessories, vintage items, collectibles, beauty products, home goods and other physical merchandise.

  • Shopify — Great for building your own branded online store.

  • Etsy — Great for handmade, vintage, personalized and creative products.

  • eBay — Great for new, used, vintage and collectible products.

  • Amazon — Great for reaching a very large online-shopping audience.

  • Poshmark — Great for fashion, accessories, beauty and resale items.

  • Depop — Great for fashion, vintage and trend-focused products.

  • Mercari — Great for reselling a wide variety of everyday products.

💻 DIGITAL PRODUCTS

Sell ebooks, printables, planners, templates, worksheets, checklists, AI prompts, guides, graphics and downloadable resources.

  • Payhip — Great for digital downloads, courses, coaching and memberships.

  • Gumroad — Great for creators who want a simple way to start selling digital products.

  • Etsy — Great for printables, planners, templates, digital art and creative downloads.

  • Shopify — Great for building your own branded digital-product store.

  • Ko-fi — Great for creators selling downloads while also accepting memberships and supporter payments.

  • Creative Market — Great for fonts, graphics, templates and other design assets.

Digital products can include ebooks, courses, templates, printables, licensed content and premium content libraries.

🖨️ PRINTED PRODUCTS & BOOKS

Sell paperback books, workbooks, activity books, coloring books, journals, planners and other printed materials.

  • Amazon KDP — Great for self-publishing ebooks, paperbacks and hardcover books.

  • Lulu — Great for print-on-demand books and self-publishing.

  • IngramSpark — Great for authors and publishers seeking broader book distribution.

  • Blurb — Great for photo books, art books and professionally printed creative books.

👕 PRINT-ON-DEMAND PRODUCTS

Create designs for T-shirts, mugs, tote bags, posters, notebooks, phone cases and other merchandise without keeping your own inventory.

  • Printful — Great for connecting print-on-demand products to your own online store.

  • Printify — Great for accessing a large selection of print-on-demand products and print providers.

  • Gelato — Great for print-on-demand businesses selling internationally.

  • Redbubble — Great for artists who want designs placed on many different products.

  • Spring — Great for creators selling branded merchandise.

Print-on-demand can also be connected to a Shopify storefront; Shopify specifically identifies Printful as an option for selling physical versions of digital creations.

🔄 SUBSCRIPTIONS & MEMBERSHIPS

Build recurring income through memberships, exclusive downloads, premium content, communities and supporter programs.

  • Patreon — Great for paid memberships and exclusive creator content.

  • Ko-fi — Great for memberships, supporter contributions and digital products.

  • Mighty Networks — Great for paid communities, memberships and courses.

  • MemberPress — Great for creating a membership business on WordPress.

  • Kajabi — Great for combining memberships, courses, communities and marketing.

Memberships and premium content libraries can also be sold as digital products rather than only as one-time downloads.

🔗 AFFILIATE PRODUCTS

Earn commissions by referring your audience to qualifying products or services offered by other businesses.

  • Amazon Associates — Great for recommending physical products available on Amazon.

  • Awin — Great for accessing affiliate programs from many different advertisers.

  • impact.com — Great for discovering and managing brand and affiliate partnerships.

  • CJ Affiliate — Great for connecting publishers with established brands and advertisers.

  • PartnerStack — Great for software and B2B affiliate partnerships.

  • ClickBank — Great for finding affiliate offers, particularly digital products.

🧑💻 FREELANCE & PROFESSIONAL SERVICES

Sell writing, graphic design, virtual assistance, social-media management, web design, SEO, bookkeeping, marketing and other skills.

  • Upwork — Great for freelancers looking for projects and longer-term client relationships.

  • Fiverr — Great for packaging skills into clearly defined freelance services.

  • Contra — Great for independent professionals showcasing their work and finding clients.

  • LinkedIn — Great for professional networking, visibility and finding potential clients.

🎯 COACHING & CONSULTING

Sell one-on-one coaching, group coaching, consultations and professional expertise.

  • Kajabi — Great for combining coaching with courses, memberships and marketing.

  • Teachable — Great for selling coaching alongside educational products.

  • Payhip — Great for combining coaching with digital products and memberships.

  • Calendly — Great for allowing clients to schedule coaching or consulting appointments.

  • Podia — Great for combining coaching, downloads, courses and community.

Platforms such as Podia and Kajabi are designed to combine multiple creator revenue streams rather than requiring a separate platform for every product.

🎓 ONLINE COURSES & EDUCATION

Sell courses, workshops, masterclasses, webinars, tutorials and educational programs.

  • Teachable — Great for building and selling structured online courses.

  • Thinkific — Great for businesses building a catalog of learning products.

  • Kajabi — Great for courses combined with email, funnels and memberships.

  • Podia — Great for courses, downloads, coaching and memberships in one place.

  • Udemy — Great for instructors who want to publish courses within an established course marketplace.

  • LearnWorlds — Great for building more advanced online learning experiences.

Different course platforms serve different needs: structured learning, simple storefronts, memberships, marketing automation or marketplace discovery.

📚 BOOKS & SELF-PUBLISHING

Sell ebooks, paperback books, hardcover books, workbooks, children's books and other publications.

  • Amazon KDP — Great for independently publishing ebooks and printed books through Amazon.

  • Draft2Digital — Great for distributing ebooks and books through multiple retailers and libraries.

  • IngramSpark — Great for professional print and book distribution.

  • Lulu — Great for independent publishing and print-on-demand books.

  • Payhip — Great for selling ebooks directly to your own audience.

🎨 CREATIVE PRODUCTS

Sell photography, digital art, illustrations, fonts, graphics, music, video assets and other creative work.

  • Creative Market — Great for graphics, fonts, templates and design assets.

  • Adobe Stock — Great for contributing stock photography, illustrations and video.

  • Shutterstock Contributor — Great for licensing stock photos, illustrations and video.

  • Etsy — Great for digital artwork and creative downloads.

  • Bandcamp — Great for musicians selling music and merchandise directly to fans.

Creative marketplaces vary substantially by specialty, so sellers should choose according to what they create rather than treating every marketplace as interchangeable.

📱 CONTENT & CREATOR INCOME

Make money through videos, blogs, newsletters, memberships, brand partnerships, advertising and audience support.

  • YouTube — Great for building an audience around video content and accessing eligible monetization options.

  • Patreon — Great for turning followers into paying members.

  • Ko-fi — Great for supporter contributions, memberships and creator products.

  • Substack — Great for free and paid newsletters.

  • Kit — Great for creators building an email audience and paid newsletter business.

🎟️ EVENTS & EXPERIENCES

Sell tickets to workshops, classes, conferences, webinars, virtual events and other experiences.

  • Eventbrite — Great for creating, promoting and selling tickets to events.

  • Ticket Tailor — Great for independent event ticketing.

  • Zoom Events — Great for virtual and hybrid events.

  • Airbnb Experiences — Great for eligible hosts offering bookable experiences.

©️ LICENSING & ROYALTIES

Earn money by licensing photography, artwork, music, designs, templates and other intellectual property.

🏢 B2B PRODUCTS & SERVICES

Sell products or services directly to other businesses, including consulting, training, wholesale products, software and professional services.

  • Alibaba.com — Great for businesses interested in global B2B and wholesale selling.

  • Faire — Great for brands selling wholesale products to independent retailers.

  • Upwork — Great for selling professional services to business clients.

  • LinkedIn — Great for finding, connecting with and marketing to business clients.

  • Shopify — Great for businesses building their own direct or wholesale e-commerce presence.

⭐ NOT SURE WHERE TO START?

Choose what you want to sell first:

Physical products → Shopify, Etsy or eBay
Digital downloads → Payhip, Gumroad or Etsy
Print-on-demand → Printful or Printify
Books → Amazon KDP
Memberships → Patreon, Ko-fi or Mighty Networks
Freelance services → Upwork, Fiverr or Contra
Coaching → Kajabi, Teachable or Payhip
Online courses → Teachable, Thinkific, Podia or Kajabi
Creative assets → Creative Market
Creator memberships/content → Patreon, Ko-fi or Substack

There is no single platform that fits every seller. The right choice depends on what you sell, whether you want a built-in marketplace or your own storefront, your budget, and how much control you want over your customer relationships.

🕰️ VINTAGE & ESTATE ITEMS

Sell vintage jewelry, clothing, accessories, collectibles, décor, estate finds and other older items.

  • eBay — Great for vintage jewelry, estate items, collectibles, clothing, accessories and hard-to-find pieces.

  • Etsy — Great for curated vintage clothing, jewelry, accessories, décor and collectibles that meet Etsy's vintage requirements.

  • Depop — Great for vintage fashion, Y2K clothing, jewelry, accessories and trend-focused pieces.

  • Poshmark — Great for vintage and secondhand fashion, jewelry, handbags, shoes and accessories.

  • Mercari — Great for vintage collectibles, accessories, jewelry, clothing and general resale items.

  • Vinted — Great for vintage and secondhand clothing, shoes and fashion accessories.

  • Ruby Lane — Great for antiques, vintage collectibles, jewelry, art and higher-end vintage pieces.

  • The RealReal — Great for authenticated luxury and designer resale.

  • Vestiaire Collective — Great for pre-owned luxury and designer fashion, handbags, shoes, jewelry and accessories.

  • Whatnot — Great for live selling, collectibles, vintage items, fashion and specialty products.

Important: On Etsy, vintage items must generally be 20 years old or older. Newer secondhand merchandise shouldn't simply be listed as vintage.

♻️ PRE-OWNED & RESALE ITEMS

Sell gently used clothing, jewelry, accessories, shoes, handbags, household goods, collectibles and other secondhand merchandise.

  • eBay — Great all-around marketplace for pre-owned products across many categories.

  • Vinted — Great for secondhand clothing, shoes and fashion accessories.

  • Mercari — Great for selling a wide variety of pre-owned everyday items.

  • Poshmark — Great for pre-owned fashion, handbags, shoes, jewelry, accessories and beauty-related categories.

  • Depop — Great for trendy secondhand fashion, vintage-inspired pieces, Y2K styles and accessories.

  • Facebook Marketplace — Great for local resale, larger items and products you would rather sell without shipping.

  • OfferUp — Great for local secondhand sales and household items.

  • The RealReal — Great for luxury designer fashion, jewelry, watches, handbags and accessories.

  • Vestiaire Collective — Great for designer and luxury fashion resale.

  • ThredUp — Great for people who want a more hands-off way to resell eligible secondhand clothing.

  • Whatnot — Great for live selling and building an audience around collectibles, fashion and resale products.

⭐ QUICK GUIDE — WHERE SHOULD I SELL IT?

Vintage jewelry & estate jewelry → eBay, Etsy, Ruby Lane
Vintage clothing → eBay, Etsy, Depop, Vinted
Everyday pre-owned clothing → Vinted, Poshmark, Mercari, eBay
Y2K & trendy fashion → Depop, Vinted, eBay
Pre-owned jewelry & accessories → eBay, Poshmark, Mercari
Designer handbags & fashion → The RealReal, Vestiaire Collective, eBay
Collectibles → eBay, Whatnot, Mercari
Antiques → eBay, Ruby Lane, Etsy when eligible
Household items → Facebook Marketplace, OfferUp, Mercari
Large or difficult-to-ship items → Facebook Marketplace, OfferUp
Live-selling inventory → Whatnot